Human-Centric Business Strategy
The BSc (Hons) Applied Business Psychology with Foundation Year is an interdisciplinary programme that combines the analytical power of psychology with the practical needs of modern business. It focuses on how human behaviour influences organisational performance, leadership effectiveness, and consumer habits.
You will explore topics such as organisational development, employee engagement, the psychology of marketing, and how to build inclusive workplace cultures. This course is ideal for those who want to understand the "why" behind business decisions and lead with empathy and evidence-based insights.
The inclusive Foundation Year (Year 0) is designed to build your academic research skills and provide an introduction to both business and psychology, ensuring you are fully prepared for degree-level study.